Each year, during the month of February, millions of people around the world exchange cards, candies, flowers, jewelry, and other terms of compliments in a celebration known as Saint Valentine’s Day. During this time couples go out on dates, lovers share intimacies, friends and family members exchange hugs. But what is the story behind the day singles dread the most? How did 14 February become the day of love? While we all celebrate Valentine’s Day in our own ways, not many of us know the origin of it. Although the exact past of Valentine’s Day is still covered in mystery, there are mainstream anecdotes largely recognized today.
According to one version,
St. Valentine is believed to be a priest who served during the third century in Rome.
The Emperor of Rome- Claudius II or more fittingly Claudius the Cruel was notorious for his rigid leadership and harsh actions. He had a habit of getting into wars, he drove the army in so many wars that he started facing difficulty in recruiting the soldiers. Claudius decided that the reason Roman men were so unwilling to join his army was that they did not want to leave their wives and children behind, hence he cancelled all marriages and engagements in Rome. He believed that single men made better soldiers than those with wives and families.
St. Valentine, witnessing this injustice in this law, defied the emperor and continued joining young lovers in holy matrimonies secretly.
But when Emperor Claudius II found out about these illegal events, he ordered for Valentine to be put to death as punishment. The day he passed away was 14th February. According to another story St. Valentine was imprisoned and later killed for attempting to help Christians escaping brutal Roman prisons. While in prison, he fell in love with a young girl, possibly the jailer’s daughter, who visited him often. There, he wrote her love letters professing his feelings and signed it, “from your Valentine”- an expression still in practice today. Doing so, he sent the world’s first Valentine’s Day card. He is believed to give his life for love. St. Valentine may have died a priceless death and his spirit lives in every lover. And in some other stories, 14th February is not the date of his execution. Valentine was granted sainthood for his self-sacrifice; and the Church, to celebrate his commitment to love decided to create a feast in his honor. The day they picked for the feast was 14th February because of an ancient belief that birds (lovebirds, doves, and owls) began to mate on this very day. The day is popular in the United States as well as in Britain, Canada, and Australia, and it is also celebrated in other countries, including Argentina, France, Mexico, and South Korea. In the Philippines, it is the most common wedding anniversary, and mass weddings of hundreds of pairs are not unusual on that date.
The Valentine’s holiday has expanded to expressions of affection among relatives and pals.
Many teens exchange valentine’s greetings with one another on this day. However, Valentine’s Day has a materialistic and consumeristic approach that is reflected in the multitude of ads, public relations, material, in-store displays, and e-communications that remind consumers to purchase something for their loved ones. both women and men expect to receive gifts. Some consumers overtly trace these mutual expectations to marketing communications. A few consumers also express negative connotations towards this holiday. Some explicitly attempt to avoid marketers’ influences. One way is via the exchange of non-marketed, “hand-made” gifts (e.g., homemade dinners, massages, original song lyrics, homemade cards etc.). this day of love is celebrated today across the glove with different public reactions in different cultures. Some of the radical cultures are also been found opposing the extreme public display of affection considering love as a private and intimate affair. Moreover, irrespective of the various opinions to St. Valentine or Valentine’s day or western imposition or whatever, it is a day to cherish and celebrate love and remind yourselves to the concept of love just in case you are too busy in your lives in today’s marathoning world.